PredictWise Targeting
PredictWise provides completely tailored audiences for any ad campaign instantaneously, helping clients activate and grow their core audiences while finding their most high-yield targets
BENEFITS
Optimized
Audiences are tailored to every element of your campaign through custom algorithms layered on top of our PredictWise ToolBox™, consisting of unprecedented behavioral, attitudinal and personality trait data on more than 250 million Americans
Reach
PredictWise Audiences are built on our ID Resolution Tech, finding people where they are, regardless of whether that is mobile, online, or home, and hitting targets with the highest likelihood possible.
Instantaneous
Our solution allows you to assess the effects of your targeting on engagement, attitudes over time. Audiences can be delivered to any end-point within hours and, all metrics are provided to you in real-time.
Dynamic
Audiences are modeled dynamically, allowing clients to assess the impact of campaign strategy over time, as the campaign impacts individuals, and purges audiences of converted targets